New York – Royale Linens, a division of Yunus Textile Mills, is in the market with a slew of techniques designed to keep pricing in check.
With cotton prices
bouncing around and a huge shortfall in the global cotton supply looming next
year, the company put its energies into making a big statement with sustainable
poly – in top of bed, in sheets and even in flannel.
Its showcase ensemble
at the front of the showroom is a fashion bedding ensemble made from a micro
poly with a satin hand and a vivid pattern that looks like a digital print. The
bed is layered with a pair of CVC jacquards on a Micro Tencel base.
“It brings a luxurious
look. We call it “the magic fabric,’” said Jennifer Polikoff, design director
at Royale Linens.
Yunus has created
several intricate designs using the Unquilt weaving technique.
The new Unquilt
construction is not, technically speaking, a quilt. It is a weaving technique
using a CVC shell that constrains bits of poly yarn in something akin to tufts.
Once washed after weaving, the small chambers puff out to provide quilt-like
dimension to the piece. The Unquilt is available in a variety of intricate
designs. Royale is also showing a range of actual quilts in solids and prints.
The recycled poly used
in Royale Linens’ Eco Flannel line is fully traceable.
Also new to the
line-up is Eco Flannel, which is made from 100% traceable, recycled polyester.
The poly lends itself to richly colored printing. Additional attributes include
moisture wicking and shrink resistance.
“What sets us apart is
our investments in R&D,” said Brain Rogers, president – North America.
“We’re doing sustainability in a big way, but keeping price in mind.”
By next year, 30% of
the energy powering Yunus’ factories in Pakistan will be provided by solar
power. The manufacturer is also offsetting its carbon footprint with an
investment in a windmill project. By the end of 2023, Yunus will be 70% carbon
neutral.
The property, complete with 30-seat screening from room, a 100-seat amphitheater and a swimming pond with sandy shower…
The property, complete with 30-seat screening from room, a 100-seat amphitheater and a swimming pond with sandy shower…
The property, complete with 30-seat screening from room, a 100-seat amphitheater and a swimming pond with sandy shower…
The property, complete with 30-seat screening from room, a 100-seat amphitheater and a swimming pond with sandy shower…
The property, complete with 30-seat screening from room, a 100-seat amphitheater and a swimming pond with sandy shower…
We’ve invested every aspect of how we serve our users over the past Pellentesque rutrum ante in nulla suscipit, vel posuere leo tristique.
We’ve invested every aspect of how we serve our users over the past Pellentesque rutrum ante in nulla suscipit, vel posuere leo tristique.
We’ve invested every aspect of how we serve our users over the past Pellentesque rutrum ante in nulla suscipit, vel posuere leo tristique.
We’ve invested every aspect of how we serve our users over the past Pellentesque rutrum ante in nulla suscipit, vel posuere leo tristique.