Pottery Brand takes Lily Pulitzer into new territory

The collaboration that began in 2018 has expanded into Pottery Barn Kids and Pottery Barn Teen, which just launched décor, textiles, sleepwear and water bottles in Lily Pulitzer’s signature prints.

February 09, 2022

The new collections reflect parent company Williams-Sonoma Inc.’s commitment to sustainability. Some pieces are made from GOTS-certified organic cotton and water-resistant polyester made from recycled water bottles. Popular prints from the first co-branded bedding collection, including Slathouse Soiree and Mermaid Cove, have been carried over to backpacks and pajamas. The tropical Isla de Coco and Isle Butterfly prints appear on sheet sets and bedding for the first time.

“We are excited to offer new product categories in exclusive prints that bring a colorful interpretation of the Lilly lifestyle to the kids and teen home space,” said Jennifer Kellor, president of Pottery Barn Kids and Pottery Barn Teen.

“[T]his collection is a celebration of sunny days, a happy home and a dedication to making the world a brighter place,” said Michelle Kelly, CEO, Lilly Pulitzer. “The creativity expressed through the teams’ shared design vision is extraordinary — our Lilly prints, patterns, and custom colors are brought to life in beautiful new ways through the expanded and innovative offering.”

CNR Home Textiles Exhibition Embraces the Trendiest Colors

As vital components of the design process, COLORS raises brand recognition by 87% and affects 85% of product purchases. The world’s most reliable leader in colors, Pantone Color Institute, has announced the trend color as it does every December and selected two colors! The trend colors of 2022, Ultimate Gray and Illuminating will play a significant role in interior designing and home textile. While illuminating represents hope and happiness, Ultimate Gray symbolizes resilience.

The trend colors of portraying hope and resilience will be one of the top concepts at CNR Home Textiles Exhibition. Presenting the most outstanding examples of the trend colors in 2022, the exhibition will take place at the center of global trade.

Creating its own design brands, Turkey exports home textiles products across the world using its unique interpretation and innovative technologies and keeps its title, the shining star of the global home textiles industry. CNR Home Textiles Exhibition – 26th Istanbul International Home Textile Exhibition, enabling to follow the home textiles and decoration trends closely and come together with designers and manufacturers from all over the world, serves as a bridge between home textiles manufacturers and buyers.

Don’t be late to reserve your spot for the trendiest innovations of CNR Home Textiles Exhibition, the trend center of the global home textiles industry!